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Why is Branding Important for Small Businesses?

A considerable amount of small businesses shy away from the countless opportunities and benefits that branding has to offer. Many are clouded with the thought that branding is paramount for large, established businesses, with extensive market size and a vast consumer base. Let me tell you; this is not halfway true. As important as it may be for those established

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How Black Entrepreneurs Can Build a Sustainable Brand

Since 2007, the number of firms owned by Black women has grown by 164%. There’s no denying that Black women are the fastest-growing demographic of entrepreneurs. Unfortunately, 8 out of 10 Black-owned businesses are projected to fail within the first 18 months. So below, let’s look at what could possibly be five of the top challenges Black entrepreneurs face

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7 Reasons Why Your Ad Isn’t Getting Results or Converting

Running ads online whether through Facebook or Google presents an amazing opportunity for businesses to promote their products and offerings to a selected or niched target audience.
Facebook and Google ads are two of the most popular advertising options for people who are looking out to explore online marketing.

Read In Full
The star factor effect branding 001

Why is Branding Important for Small Businesses?

A considerable amount of small businesses shy away from the countless opportunities and benefits that branding has to offer. Many are clouded with the thought that branding is paramount for large, established businesses, with extensive market size and a vast consumer base. Let me tell you; this is not halfway true. As important as it may be for those established

Read In Full

How Black Entrepreneurs Can Build a Sustainable Brand

Since 2007, the number of firms owned by Black women has grown by 164%. There’s no denying that Black women are the fastest-growing demographic of entrepreneurs. Unfortunately, 8 out of 10 Black-owned businesses are projected to fail within the first 18 months. So below, let’s look at what could possibly be five of the top challenges Black entrepreneurs face

Read In Full

7 Reasons Why Your Ad Isn’t Getting Results or Converting

Running ads online whether through Facebook or Google presents an amazing opportunity for businesses to promote their products and offerings to a selected or niched target audience.
Facebook and Google ads are two of the most popular advertising options for people who are looking out to explore online marketing.

Read In Full

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