We are a diverse and multi-cultural team of professional, highly-motivated, and educated creatives and techies who are passionate about empowering your business. We are a dependable and trustworthy company who believes that making promises and keeping them is the best way to build a business.

What You Need To Know

Our business is helping you to build your business! Our success is coupled with yours. Our service and the results are guaranteed. We are the “go-to” company for clients who are committed and invested in taking their business to the next level.

Our Core Values

Our Vision

Now and in the future our aim is to remain a company that empowers our clients, staff, and interconnected communities with entrepreneurial education and guidance that lead to economic growth, opportunities, and social and environmental sustainability.

Our Mission

Our mission is to help businesses, organizations, and governments improve their processes in order to improve proficiency, productivity and profitability.

Business Growth

Our business growth is directly correlated with your business growth and success.

Technological Support

We build customized management and productivity software that track and manage business activities more efficiently and effectively.

We also provide flexible IT services, support and solutions.

The Journey So Far

We’ve come a long way and we are here to stay



Our Founder and CEO, Shanta Lana Hereford started The Star Factor Effect to provide affordable services and support to the entertainment industry


We expanded our offerings to all business industries


We were awarded The 2018 Stone Mountain Small Business of the Year Award


We signed a new partnership deal and opened a remote office in Lagos, Nigeria


The Star Factor Effect was nominated for The 2020 Stone Mountain Small Business of the Year Award

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